Disneyland Launches New Demand-Based Tickets
By Jose de la Cruz | Feb 29, 2016 07:58 AM EST
Disneyland has recently announced a changed in its ticketing system. The price of entering the "happiest place on earth" has become a little complicated.
Currently, the price of the single-day tickets at this theme park is $99. However, beginning on Sunday, the company will start to introduce demand-based ticket prices.
In the theme park's location in Anaheim, entrance tickets will be offered in 3 different categories - peak days, regular and value. Tickets with peak days can be bought at $119. The days included are most of December, weekends in July, and Spring Break.
Regular tickets can be had at $105, and they will be honored nearly every week during summer, and most weekends.
Value tickets will be sold at $95 each, and will be good from Mondays through Fridays during the school year. Child tickets will now be sold from $89 to $113.
These price changes were not really a surprise to most Disneyland goers but it will still put a crimp on families who frequent the theme park mostly during school breaks.
A spokeswoman for the company, Suzi Brown, stated that this move is partly induced by the desire to decongest the park during peak days.
"The demand for our theme parks continues to grow, particularly during peak periods," Brown said. "In addition to expanding our parks, we are adopting seasonal pricing on our one-day ticket to help better spread visitation throughout the year," said the spokesman.
But it can't be denied that these price changes come at a time when Disneyland has closed some of its attractions to build a new and highly-anticipated feature, the Star Wars land.
In a related development, Universal Studios Hollywood has also started to go into demand-based ticket prices. This organization is preparing for its grand launching of the Wizarding World of Harry Potter in April.
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