One of the most popular ways nowadays to book a hotel online is to head to a booking service instead of dealing with the hotel directly. There are many different comparison brands out there but they can all help you get a great night's sleep in the perfect hotel. Here is what online hotel booking services are doing right.

Puts You in Control

Most of these services have a number of controls which you can put in place to help you find the hotel you want. Want to stay in a certain district of a city? Not a problem! Need a hotel with a business suite and a fitness centre? Just tick the boxes and the options are yours!

By placing these controls in the hands of the customer, one is able to feel like they have more of a choice in where they are staying. By allowing someone more choice beyond duration of stay and style of room or bed layout, they are allowed to pick somewhere where they feel more at home.

Vetting the Hotels

Another thing the hotel booking services are good for is vetting the hotels on their lists. There are many ways they can ensure that you are not going to get scammed when you book online. An easy way to do so is to include reviews from peers who have visited the hotel. This function could be tied to Trip Advisor or it could be entirely unique to the website you are on.

Such a vetting process ensures that you are always going to get a quality night's sleep. There are some things which hotels should always have. For example, a family-run hotel will need liability insurance for a small business, while a larger one may have access to the insurance of its wider brand. Knowing that you will have an idea of what the hotel is like means you have all the knowledge available to you when you click book.

Offering You the Best Price

Hotel booking services often talk to each other so you can see where the best price truly is. Hotels want you to go directly to them and claim to offer the best price, but how will you know that unless you can look at others right in front of you? Clicking on one site allows you to view multiple deals at various prices in one go. If you need breakfast and a late check-in, the ability to see extras like this truly help a customer to make an informed decision about where is best for them to stay.

Hotel price comparison sites get a bad rep but they are one of the best tools we have when it comes to planning a holiday in the modern world. Choose your site carefully and you will have no problem finding the perfect deal for you. Don't feel like you have to compromise because the hotel you want is unavailable, there might be a better deal just out of reach!