5 Smart Career Moves in Social Media Posting After You’ve Been Laid Off

By Moon Harper | Dec 11, 2023 04:59 AM EST

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With the current economic uncertainties, many companies across various industries are downsizing and letting go of employees. Factors such as over-hiring during the COVID-19 pandemic, strategic missteps, and concerns about inflation, recession, and bank runs contribute to these challenges. In the present social media era, individuals affected by layoffs may feel inclined to share their experiences.

Deciding when and how to inform others about losing your job might be one of the challenging tasks you will face if you have experienced a layoff. Social media platforms like LinkedIn, Twitter, Instagram, and Facebook are familiar places to share such updates, and how you communicate the message is crucial if you aim to position yourself positively for new opportunities.

(Photo : Unsplash/Luis Villasmil)

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Perfect Timing and Consideration

Self-awareness is crucial; it allows you to evaluate your emotional readiness before sharing such information. Emotional distress can alter judgment and influence how others perceive your message. Taking a moment to assess your emotional state ensures that when you share the news, it's done with a clear mind and in a way that aligns with your overall goals and the image you want to portray. This self-awareness contributes to a more thoughtful and composed communication of the message.

Crafting the Message

Think about making a gentle announcement first. If you're uncertain about your next steps or staying in the same career, consider a preliminary post letting people know about the job loss. This can be helpful, especially if your company's layoffs are in the news and you're getting many inquiries from friends and colleagues about your situation.

Re-positioning Oneself

Express genuine appreciation for mentors, colleagues, and job opportunities, but avoid overwhelming your post with gratitude. Many focus on luck and team dynamics but forget to credit themselves. Toot your own horn by highlighting contributions that will position you significantly in the market. 

Networking Across Platforms

When you're ready to seek a new job and assistance from your network or recruiters, clarify your post. Specify both the hard and soft skills you offer. Please include your preferred field, desired role titles, remote or hybrid work preferences, and other relevant details to make it easier for people to assist you.

Ensure more people see your post using hashtags like #openforwork, which is commonly used on LinkedIn. If you're thanking specific individuals, consider tagging them, but be cautious not to exclude someone important. If there's a risk of leaving someone out or intentionally not ordering your current boss, it's better to thank them privately. Instead, encourage anyone reading your post to comment for a broader reach. 

Be Consistent with Self-Branding

You'll likely share news about your layoff on multiple social platforms. It's crucial to maintain consistency in your messaging across these platforms. Avoid presenting a composed and professional message on a platform like LinkedIn only to follow it up with an angry and emotional tweetstorm on Twitter. Consistency ensures a cohesive and authentic representation of your situation and helps maintain a positive and professional online presence during challenging times.

Remember, the key is maintaining professionalism, focusing on the positive, and leveraging social media for networking and future opportunities. Adjust these tips based on your personal situation and industry norms.

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