Michael Jordan's name is worth $480 million.
That was the figure the legendary athlete's lawyer gave to jurors during a civil court trial on Aug. 11. According to them, this is the value of Jordan's name to Nike, which is based on the amount he was paid by the company from 2000 to 2012 for endorsing its products, CTV News reported.
Jordan was also present in the courtroom in Chicago on Tuesday to attend the first day of trial against the Dominick's Finer Foods grocery chain. The athlete filed the lawsuit against the company for using his name without permission to advertize a $2 steak coupon in 2009.
According to ESPN Go, the advertisement appeared in a copy of Sports Illustrated with the caption "Michael Jordan...You are a cut above."
Jordan's camp argued that the actions of the now-closed grocery chain devalued the athlete's name. Frederick Sperling, the basketball star's attorney, said during the trial that Jordan's name is worth $10 million every time it is used commercially.
But aside from the federal trial, Jordan might face another challenge but this time, it will be in a type of court that he's more familiar with.
During a Q&A session with attendees of the Michael Jordan Flight School in Santa Barbara on Saturday, His Airness answered a few hard-hitting questions from basketball fans, Baller Status reported.
One of these, of course, is the question about a fantasy match between him and Cleveland Cavaliers' LeBron James. When asked if he could beat the four-time NBA MVP in a one-on-one game, Jordan simply replied, "No question."
But aside from beating James, the NBA icon also shared his views on the debate between Shaquille O'Neal and Scottie Pippen regarding the LA Lakers' five all-time best players taking on the greatest lineup of the Chicago Bulls, according to the Chicago Sun Times.
"I knew that was coming," he said upon hearing the question. "What did I think about when Shaq said the all-time five greatest Lakers could beat the Bulls' five greatest players? I just felt like he was talking."
"It's a debate," he added. "The thing is we would never know. I think we would've killed them. He thinks they would've killed us. You guys decide."
