Writing an article for Search Engine Optimization is so different compared to other forms of writing. Unlike other forms, writing for SEO has two factors which you always have to consider: the readers and search engines. As you write articles as these, your focus should not just to create one that expresses your thoughts but also an article that search engines will love too.
Here are some tips that can help you write SEO friendly articles:
1. Keep your articles short and direct.
It is a must that you should always consider your reader's time. Make your articles short enough that people can read it between 5 to 10 minutes. 300 to 500-word articles are fine. Longer articles tend to bore readers and that should be the least of your priority, as noted by Binkd Post.
2. Write something that people love to talk about.
If you don't know what the market wants specifically, then try to research about it. You can also ask some experts if you want to add more value to your article, according to The Content Factory. Don't forget that the reason why you are writing is for your business, future customers and search engines and not for yourself alone.
3. Make sure not to overuse your keywords.
Yes, it is true that keywords in your articles can help you in your website's optimization but too much of everything can ruin things. According to UsabilityGeek, the more you use your keywords, the bigger chance you will just end up annoying your readers. So instead, balance your article keywords with the number of words your article has. Make sure to write something that your readers can really understand and not just an article that can only improve your website's page rank.
Don't forget that back links for your SEO are not enough if your articles are not worthy of anyone's time. How can you make your viewers loyal to your site if they can't even understand a thing from any of your articles? So, work on your market's trust and create articles that are not just SEO friendly but also customer friendly as well.
