Apple's mobile payment system, Apple Pay will soon support purchases through the mobile web, offering a new way to payment for iPhone and iPad users.
Apple has suggested with prospective partners in expanding to websites its payment service that will allow shoppers to make a purchase by using their fingerprint on mobile apps, instead of accessing a purchase through credit card details.
Apple Pay will be accessible through the Safari browser on iPhones and iPads that carries the model of Apple's TouchID fingerprint system, which will alleviate the need for shoppers to download an app for payment with this service. Where Apple has also decided to whether they would have to make the service convenient for Apple laptops and desktops.
As in comparison to when Apple Pay is used for payment in an app, shoppers that complete a purchase from Safari's mobile browser will be able to do so, where there is no need to enter an address or any other method of payment.
In addition to Apple Pay's expansion to mobile websites, Apple suggested that it would make sense to introduce the service before this year's coming holiday shopping season, where an announcement could be made at Apple's WWDC conference for software developers in June.
This shift could ditch Apple directly against PayPal, which is a worldwide online payment system served in many retail websites. PayPal provided a product on mobile payment for websites and apps called One Touch that shows more than 250 of the top 500 online retailers are using the service.
Although Apple Pay is still considered a faster and upstanding express checkout alternative for iPhone and iPad users, and can currently participate on further checkout sites with PayPal.
Apple Pay is now available in the U.S, U.K, Canada, Australia and China, and will further expand to more countries later this year.