Twitch recently has chosen the company who will buy it out, and Google's Youtube is the victor and chosen one that will be soon securing the $1 billion acquisition deal for the live streaming service platform which is known to house a community of gamers. The buyout for Twitch was also reported to have been competed by multiple buyers included Microsoft, but it eventually was decided to go to Youtube at the later stages, according to sources with prior knowledge about the deal.
Reports were also released that both companies, Youtube and Twitch, has already settled on a price for the buyout and that they are currently in the process in deciding the details of the acquisition, specifically if the company will still operate independently and that will it still retain its brand even after the deal, according to an anonymous source close to the deal.
The first news about the buyout came from Variety who reported that Twitch underwent some evaluations towards possible bids from different companies before concluding that the company will go with Google's Youtube. The company also thought that their choice is essential for the growth that Twitch needs and that it will serve as the best fit to elevate their services.
Twitch was very positive in its belief that Google can help the company towards its future goals, and that the deal can be advantageous to their live video streaming platform for gaming enthusiasts. The company was also known for raising $20 million in capital from investors last year, and that they are gearing towards making a profit this year. Twitch has been open that it need more capital in order to get ahead in technology and infrastructure with the current growth it is currently experiencing.
One biggest noted achievement of Twitch despite being not too popular globally is that the website currently gets more traffic during its peak hours compared to other huge players like amazon and Facebook. Twitch is being considered one of the big players in the online scene right now, and that it can rise up to its expectations to be a competitive service in the internet market.
