It has been four years since Apple Inc (AAPL.O) introduced a completely new gadget and the pressure is on for the world's largest tech company to wow at its "special event" in Cupertino, California, on Tuesday.
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Apple Inc has cut in half the time it takes to give refunds to online store customers who want to return their iPhones and other gadgets, a small but crucial step to try to get more people to buy direct from its website.
