Demi Lovato is definitely showing a lot of confidence. The "Cool For The Summer" singer flaunted her fit body during her Skechers campaign photo shoot.
Lovato, 23, will star in the upcoming Spring 2016 campaign, in addition to the holiday campaign, which will be launching later this Fall, according to Just Jared.
Here's what we have learned from the short behind-the-scene interview footage of her Skechers campaign shoot.
1. She actually wears the brand.
Other celebrities get to wear the brand because they are endorsing it, but Lovato revealed that she's, in fact, already using Skechers.
"It feels really great to support a company that I actually love and wear," she said. "I have a ridiculous amount of Skechers in my closet."
"What I love about these shoes is they are very VERY comfy," she continued.
2. She had a full lifestyle change over the past year.
"I had been working on myself for the past year, and part of that journey was working out and eating healthy and really a full lifestyle change," the "I Really Don't Care" singer said during the set interview.
3. Her music is going to be different.
"In the past, I knew who I was as a person but I have never been more sure who I am as an artist, and I really channelled the direction and the vision that I had into what I want into this project," she explained, referring to her new album, "Confident."
Lovato released a new single, and apparently it has the same name as the album's title. As per the report of Billboard, it leaped to the No. 1 spot on the real time Billboard + Twitter Trending 140 chart.
Her upcoming album is slated to be released on Oct. 16, and she is hoping that her album will empower women, Sugar Scape learned.
See the Instagram snaps below for #SkechersDemiStyle.
No pain no gain #SkechersDemiStyle A photo posted by Demi Lovato (@ddlovato) on Jul 8, 2015 at 7:42pm PDT
Ohhhh yaa just stretching at my #SKECHERS shoot. @skechers
A photo posted by Demi Lovato (@ddlovato) on Aug 27, 2014 at 10:09am PDT
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